Founder of Corbin Rd

Meet Wendy

Founded by Industry Insider Wendy Nowell-Usticke in 2019, Corbin Rd began as a personal mission.

When industry veteran Wendy Nowell-Usticke founded Corbin Rd. in 2019, it was more than just another beauty brand; it was deeply personal. After 30 years in the industry and co-founding New Zealand’s beloved Thin Lizzy, Wendy was mortified to see her intricate skincare routines, filled with high-cost products and countless steps, left her skin not glowing, but stressed and reactive. In fact, she was spending upwards of $15K on products annually, only to find that her skin became so inflamed that even olive oil felt like an irritant.

 

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A Broken System

Wendy’s frustration with beauty industry only grew from years of witnessing its relentless push for “the latest thing”—an endless cycle of trending products that confused consumers and encouraged layering multiple actives without understanding the long-term impact. While active ingredients play a valuable role in skin health, their concentration and combined effects are often overlooked, leading to unnecessary irritation—especially among women and their teenagers chasing quick fixes.

 

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Drawing A Line

What became non-negotiable for Wendy was the presence of the “dirty five” ingredients commonly used in mainstream skincare. Discovering these prompted a deep dive into the science of safe, effective formulations. That research laid the foundation for a simplified, clean-beauty approach, one that supports the skin without compromising its integrity or the planet.

Corbin Rd Hydrate Multi Vitamin Face Oil

From Frustration to Simplicity and Real Results

The impact has been transformative. Clients have reported remarkable improvements, with stubborn inflammatory skin conditions seeing reduction overnight! Wendy’s expertise, honed over decades, is now applied to guide you to radiant, healthy skin without the confusion.

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